Direct Marketing Efforts

Oct
16

Adding a Salutation in BEE

Would you like to add a personal touch to your email content by adding a salutation? You can now incorporate merge fields, for salutations, into your BEE emails! ]

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Sep
19

Digital Dawgs Attribute

All current members of the Digital Dawgs, the Alumni Association’s social media ambassador program, have now been tagged in GAIL. You can find this information under the attributes tab on […]

By David Ornelas | Blog . Direct Marketing Efforts . Front Page
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Sep
13

New GAIL Flowcharts

Are you a visual learner who likes to see information at a glance? If so, take a look and the new flowcharts and infographics below to help keep you on […]

By David Ornelas | Direct Marketing Efforts . Front Page
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Aug
15

Updating Segment Codes to Associate Revenue in Direct Marketing Efforts

To ensure that every direct marketing effort has a unique source code to associate revenue, you may need to update your segment with a new segment code.

By David Ornelas | Blog . Direct Marketing Efforts . Front Page
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Jul
21

Using GAIL’s Giving Form URL Generator

The GAIL Giving Form URL Generator creates a URL hyperlink intended for external communications/solicitations such as print material, social media pages, and websites. While the Giving Form URL Generator doesn’t […]

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Jun
19

May Graduates now Available in GAIL

May graduate records totaling 6,845 are now available and ready for use in queries and communications. For more information please contact records@uga.edu.

By David Ornelas | Direct Marketing Efforts
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Jun
16

FY17 GAIL Statistics

How did GAIL contribute to fundraising during FY17? Through multiple marketing efforts, events, and phoneathons, GAIL recorded $3.1 million “cash in the door” gifts. GAIL was also able to reach […]

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Jun
15

2017 GAIL & Advizor Survey Results: Part 4

GAIL User Survey Results #7-11 Q7 – What change or enhancement would be most helpful to you with working in the Events module? Q8 – What change or enhancement would be most […]

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May
16
May
15

Direct Marketing Effort Templates

To simplify the process of creating Direct Marketing Efforts, Client Services has created mail and email templates for each school/college/unit. All you have to do is copy the template and […]

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