Personalize BEE Emails Using Informal Salutations
Get the most out of your BEE merge tags by choosing to use either a constituent’s formal or now the new informal salutation in your email greeting. A merge tag […]
Styling Your BEE Email for Desktop vs Mobile
Life on the go Though you may find yourself checking your email while sitting at your desk with your laptop or desktop computer, increasingly people are turning to their mobile […]
What Should My Solicit Code’s End Date Be?
What are Solicit Codes? When a constituent no longer wants to receive a certain type of communication from us, we enter what is called a solicit code on their constituent […]
Interactions: Contact Method Dictionary
Taken from Chapter 7 of the Prospect Management Policies & Procedures Guide manual from February 21, 2019. 7 Interactions Interactions serve as a way to transparently track the University’s contact […]
Annual Giving Marketing Effort Centralization at UGA
Big changes are coming to the way the Annual Giving works in conjunction with other teams across campus. Read more about this centralization effort here.
3 Ways to Exclude Constituents from Marketing Efforts
When processing a market effort, you may wish to remove select constituents from receiving your correspondence. This is a fairly common process and why you should always review your export […]
The Pros and Cons of Pre-Scheduling Email Sends
Did you know you can schedule a GAIL email to send at a future date and time? Yes, you read that correctly! If you constantly stress about finding time to […]
Mx. Title Option Added in GAIL
The title Mx. has been added to GAIL as a gender-inclusive salutation for individuals who prefer not to specify their gender or do not ascribe to a male/female gender binary. […]
When is the Best Time to Send an Email?
You’ve been meticulously putting together an email for the past two weeks. You’re ready to send! The common wisdom you may hear is that the best time to send an email […]
5 Reasons to Switch to GAIL Marketing
Are you using an online marketing platform to send out your mass communications and event invitations to UGA alumni and donors? You’ve probably heard of or received an email from […]